What is Digital Marketing? (for Beginners)

 سلام عليكم

Today we will Discuss Digital Marketing and its Importance in Current Situation

So, first let's talk about what is DM (Digital Marketing)?

As we all see newspapers, billboards, Banners etc. around us which are Promoting or giving Information about some Brands or Businesses, these are all called Marketing ideas

In this modern era everything is shifting to Electronic devices, technology is also evolving day by day Now these old Marketing techniques are not very effective these days, these days most of the People are using PC, Laptops or Smartphones, using Internet, visiting Websites, using Social Media, watching Videos, Sending Emails, Messages etc.

So, in this Case a Marketing Technique in demands is *Digital Marketing*, Specially during a Covid-19 situation, because its affected small businesses also, in the covid-19 situation most of the Countries are in part time or full time lockdown/curfew, So the traffic on Internet is Increasing day by day, Most of the Businesses (specially small businesses) Required DM (Digital Marketing) to keep Growing.

There are various types of Digital Marketing, we will discuss some of its types:

1. *Social Media Marketing:*

Marketing on the Social media platforms (eg. Facebook, Instagram) are in huge Advantage due to its Huge number of Audience (we will discuss it in separate blog post) 

2. *SEO (Search Engine Optimization)*

Marketers make a Ad with appropriate keywords to gets their Ads in Search Results

3. *Email Marketing*

Websites Owners encourage Visitors to subscribe their newsletter, then they'll sent Marketing emails

4. *Videos*

Brands using Google ad Manager to make ads to be Displayed on Videos for Marketing

5. *Sponsored Blog posts*

Brand or Business Owners Paid particular (high traffic) Website to Add their Blog Post in their Website

These are some of the examples of DM (Digital Marketing)

Thanks, JazakALLAH Khair